COURSE OVERVIEW

Bachelor of Business Administration

Offered By: Universiti Putra Malaysia

Course Fields: Business, Management and Marketing

Course Level: Bachelors Degree

Course Modes: Full Time

English Proficiency: IELTS

Course Duration: 4 years

Course Intake: March , October

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Total Cost: RM 70,800.00

Fees Title Fees Amount
1st year MYR 17,700.00
2nd year MYR 17,700.00
3rd year MYR 17,700.00
4th year MYR 17,700.00
total MYR 70,800.00

University Fee:

Fees Title Fees Amount
total MYR 0.00
Course Structure
  • Principles of Management
  • Business and Administrative Communication
  • Organizational Behavior
  • Human Resource Management
  • Business Statistics
  • Quantitative Techniques for Business
  • Basic Entrepreneurship
  • Information Technology In Business
  • Principles of Marketing
  • Consumer Behaviour
  • Labour And Industrial Relations Law
  • Intellectual And Industrial Property Law
  • Commercial Law
  • Banking Law
  • Business And Management Research Methods
  • Training And Development Management
  • Compensation Management
  • Employer-Employee Relationship
  • Employee Recruitment And Selection
  • Current Issues In Management
  • Corporate Social Policy
  • Strategic Management
  • Quality Management
  • Productions And Operation Management
  • International Business Management
  • Cross-Cultural Management
  • Services Management
  • Franchise Management
  • Entrepreneurship
  • Small Business Management
  • New Venture Management
  • Management Information System I
  • Service Marketing
  • Marketing Strategy and Management
  • Direct Marketing
  • Retail Management
  • Marketing Research
  • International Marketing
  • Promotion Management
  • Product Management
  • Company Law
  • Franchise Law
  • Industrial Training
  • Case Study
  • Final Year Project
  • Introduction To Hospitality, Tourism And Recreation Industry
  • Hotel And Resort Management
  • Hospitality, Tourism And Recreational Marketing
  • Planning & Development Of Hospitality,Tourism & Recreation Resources
  • Front Office Management
  • Event, Convention And Exhibition Management
  • Eco And Agro Tourism
  • Tourism Planning and Development
  • Outdoor Pursuits: Adventure Program
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University Details:

Universiti Putra Malaysia

As a leading university and a leading Center for Learning and Research at the international level, UPM firmly adheres to its commitment to continue striving to achieve progress and become a respected university. In an effort to achieve that excellence, we UPM citizens are united in following the demands of the vision and mission and share the responsibility of achieving the goals that have been set. Read more

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