COURSE OVERVIEW

Bachelor of Business Administration (Hons.) (International Business)

Offered By: Multimedia University (MMU)

Course Fields: Accounting and Finance

Course Level: Bachelors Degree

Course Modes: Full Time

English Proficiency: IELTS

Course Duration: 3 years

Course Intake: February , March

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Total Cost: RM 0.00

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As the world becomes increasingly borderless, the need for knowledge and awareness of international business practices grows. This three-year programme covers industry-focused and up-to- date subjects which enhance knowledge in diverse but relevant disciplines, incorporating aspects of globalisation and its implications on business organisations. It also provides exposure to real and practical business activities through industrial visits, industrial talk, forums, seminars, exhibitions, debate and industrial training. Focus will also be given on international trade and global finance.

Programme Structure
Core Course
Year 1
  • Financial Accounting for Managers
  • Information Systems Concepts
  • Mathematics for Managers
  • Fundamental of Marketing
  • English for Business Studies
  • Fundamental of Finance
  • Introductory Macroeconomics
  • Understanding Management
  • Statistics for Managers
  • Fundamental of Business and Entrepreneurship
  • Managing Organisational Behaviour
Year 2
  • Management Accounting for Managers
  • Introductory Microeconomics
  • English for Business Communication
  • Communication
  • Managing Human Resource
  • International Business
  • Psychology
  • Business and Commercial Laws
  • Business Information Systems
  • Quality and Operations
  • Management
  • Innovation Management
  • Industrial Training
Year 3
  • Business Ethics
  • Business Research Methods
  • International Business Research Project
  • International Marketing
  • International Trade and Policy
  • Management of Strategy
  • Legal Environment in International Business
  • Malaysian Economy
  • Electronic Business
  • International Management
  • Global Finance
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University Details:

Multimedia University (MMU)

When Malaysia started focusing on the development of telecommunication, Telekom Malaysia Berhad (TM) took a leap of faith by establishing the first private-owned higher learning institute. Located in Taiping, Perak, the Institute of Telecommunication and Information Technology (ITTM) opened its dooer in 1994 by offering 42 pioneer students to undergo a two-year course in Telecommunication Engineering Diploma Programme.  In 1996, ITTM was renamed Universiti Telekom (UNITELE) and was upgraded by the Ministry of Education as the first private university in Malaysia. From Perak, the campus then moved to Melaka in 1997. The campus was set up in Ayer Keroh, redeveloping and repurposing the TM Southern Region office building.  University Telekom became known as Multimedia University (MMU) when TM, as the parent corporation, was given the enormous task of establishing a new campus in Cyberjaya that would supply the Multimedia Super Corridor (MSC) with superior quality knowledge workers.  In July 1999, the Cyberjaya campus was officially launched by former Prime Minister, Tun Dr. Mahathir Mohamed. The relationship between the Cyberjaya campus and the MSC is intended to be similar to that between Stanford University and Silicon Valley.  The growing need for tertiary education institutions in the 90s, complemented by the fast-growing development of the digital age sparked the idea of having a foundation that focuses on IT and telecommunication. Pioneering the new frontier of Knowledge Economy (K-economy), MMU is responsible for being a world-class learning institution and establishing itself as a major player in research and development.  The Ministry of Education (MOE) appreciated the fact that TM was moving along with the development of the Information and Communications Technology (ICT) era in Malaysia. Education formed the fundamental basis that Malaysia needs in its drive to be a knowledge and technology driven economy. As the government saw privatisation as the appropriate drive towards efficiency, MOE invited TM to set up a private university in Malaysia.  Being the first private-owned institution approved by the Government, MMU has the upper hand in selecting the creme de la creme students to partake in the first few years of the experimental diploma programme. From there on, MMU has strict entrance requirements to ensure the best quality of graduates. Read more

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