COURSE OVERVIEW
Bachelor in Business Administration (Hons)
Course Overview
The Bachelor in Business Administration (Hons) program at the University of Cyberjaya in Malaysia offers a comprehensive education in management and business principles. This program equips students with the knowledge and skills necessary to excel in various areas of the business world.
Throughout the program, students learn the intricacies of management, including how to effectively lead teams, make strategic decisions, and implement business strategies. They acquire a solid foundation in key business concepts and theories, which enables them to understand and analyze complex business environments.
Future Careers
- Business Executive
- Marketing Executive
- Administrative Executive
- Quality Assurance Officer
- Operation Executive
- Finance Executive
- Real Estate Executive
Curriculum
Year 1
- TITAS/Malaysian 3
- Hubungan Etnik/Bahasa Melayu Komunikasi 2
- Principles of Management
- Business Economic
- Problem Solving Skills
- Business Communication
- Introduction to Web Design
- Introduction to Accounting
- Talent Management
- Introduction to Operation Management
- Principles of Marketing
Year 2
- Business Finance
- Organization Behaviour
- Business Law
- Managing Intellectual Property
- Cost Accounting
- Design Thinking
- Leadership & Governance
- Product Design & Development
- E-Business
- Managing Innovation
- Business and Organisation Sustainability
- Specialism Elective 1
- Specialism Elective 2
Year 3
- Business Research
- International Business
- Consumer Behaviour
- Strategic Management
- Data Driven Business
- Specialism Elective 3
- Supply Chain Management
- Digital Leadership
- Business Ethics
- Business Project
- Economic Development & Issues
- Specialism Elective 4
Specialised Module: Business Administration
- Digital Marketing
- Contemporary Issues in Entrepreneurship & Business
- Cyber Data & Security
- Data Mining & Big Data
Specialised Module: Digital Marketing
- Digital Marketing
- Content Marketing
- Marketing Analytics
- Mobile Marketing
Specialised Module: Business Analytics
- Commerce Analytics
- Agile Methodology
- Data Ethics & Privacy
- Data Mining & Big Data
Specialised Module: Healthcare Management
- Ethics & Legal Aspects in Healthcare
- Healthcare Service Quality
- Healthcare Financing
- Healthcare, Safety, Emergency Crisis Managemen
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THIS COURSE IS OFFER BY
University Details:
Cyberjaya University Malaysia (UoC)
University of Cyberjaya (UOC) hereby has terminated Massino Education Center Sdn. Bhd. and Intown as its agent for international student recruitment. The termination is effective from 04/07/2023 Massino Education Center Sdn. Bhd. and Intown will no longer represent UOC or its affiliates with immediate effect and shall not be held responsible for the actions Massino Education Center Sdn. Bhd. and Intown. Kindly contact us to enquire further on this matter Read more
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